Welcome to Pete Moore Imports.
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Value Your Trade-In
Trade in your old vehicle and upgrade to a brand new one with ease!


Quality Service
at Unbeatable Prices.
Welcome to our Volkswagen Service Center, where our certified technicians provide top-notch auto services tailored for your Volkswagen. Schedule your appointment today for unmatched performance and reliability.

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in the Driver's Seat.
If you’re not sure where to start, our experienced finance experts are here to guide you through the process, ensuring a smooth and enjoyable car buying experience.
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Welcome to
Pete Moore Imports
Your Volkswagen Dealership in Pensacola, FL
Find Your Next Volkswagen Vehicle in Pensacola, FL
When it's time for a new Volkswagen Tiguan, Volkswagen Jetta, or Volkswagen ID.4, call Pete Moore Imports. You'll find a fantastic selection of new Volkswagen cars and SUVs to choose from at our Pensacola, Florida, Volkswagen dealership. We also have a number of other popular makes available in our pre-owned vehicle inventory. Our team is ready and eager to go the extra mile, making sure all our valued customers get their questions answered and feel confident on our lot. We even offer plenty of new car specials and used car specials to help you drive off the lot with your dream car at a dream price. Give us a call, and we'll help you find exactly what you're looking for.
Servicing Your Volkswagen Car or SUV near Milton, FL
When the check engine light comes on in your Volkswagen Atlas, don't wait! Bring it to Pete Moore Imports in Pensacola, FL. Our mechanics know Volkswagen vehicles inside and out. You can trust us to be the experts in your specific vehicle, whether you're bringing it in for a tire rotation or emergency repairs. We work with routine maintenance to keep your vehicle healthy, but we also offer a VW Service Xpress lane for those that hate scheduling appointments. Schedule service today, and see what highly-trained technicians and genuine Volkswagen parts can do for your vehicle.
At Pete Moore Imports, We Go the Extra Mile
Volkswagen drivers in Pensacola, FL, can count on us for exceptional customer service, from our sales staff to our finance center. At Pete Moore Imports, our goal is to make you smile from the moment you step into our Volkswagen dealership until far after you've driven off the lot in the Volkswagen vehicle of your dreams. We know our job doesn't end there, which is why we also focus on offering certified service and genuine parts so that you can feel confident on the road ahead. Come on in today to meet our friendly staff and explore our extensive new and used Volkswagen inventory near Navarre, FL. We hope to see you soon!
Who We Are
This Volkswagen dealership became Pete Moore Imports in 1988 when the late Peter R. Moore acquired the dealership formerly named Five Flags Volkswagen. With its location directly across the street from Pete Moore Chevrolet, Mr. Moore saw an opportunity to further his mission for exceeding customer’s “expectations of every product and service we provide 100% of the time.” Since that time, Pete Moore Imports has consistently ranked #1 in volume of sales for the Volkswagen product along the Gulf coast. The dealership’s proximity to Naval Air Station Pensacola, the home of the Blue Angels, has made us a well-known landmark on New Warrington Road for well over thirty years. Our presence has set Pete Moore Imports apart from other car dealerships located in Car-City. Since Mr. Moore’s passing in May of 2019, Lauren Moore Cutter has continued leading and adhering to her father’s dedicated mission of exceeding customer’s expectations 100% of the time. We look forward to serving our community and continue being the Volkswagen dealership of choice for the thousands of Gulf Coast VW drivers who appreciate service, selection, and a long-standing, family-owned business presence.
Visit Us In
Pensacola, FL
106 N New Warrington Rd
Pensacola, FL 32506
Customer Reviews
Read All ReviewsPete Moore is the PREMIER automative dealer in northwest Florida! As a veteran of the U.S. military as well as living in Pensacola for the past 30 years, I can vouch to the quality of service and care this dealership provides MOST importantly AFTER the sale. We have purchased three new vehicles over the years. The service and care their automotive maintenance team has provided has been outstanding. I look forward to continued support for this local family owned business. For those moving to Pensacola, begin your car search here. You will not be disappointed! Wes D. Pensacola, FL
I cannot express how much of a pleasant experience it was working with Veronicah and the whole Pete Moore team. It truly was an experience, the time she and yeah, the team spent helping us get into a vehicle was unmatched. She and the team went to bat for us with a kind of difficult situation. And because they fought for ah sweaty, we're able to get into a new vehicle. I would a thousand percent recommend her and the Pete Moore team to anyone that I know. It will be a while before we purchase another vehicle, but pete moore will be the first stop.
We highly recommend Mark Torelli, when he says he’s going to do something he gets it done and follows through, on time! Mark went above and beyond for us, making the buying process for us so simple. Not only is he outstanding at his job, he is incredibly thoughtful and personable. I talked to him once and the next conversation he was asking if my husband made it home from his deployment. He is considerate of your time and helps in any way he can to make your life easier. Not only is Mark a great and trustworthy person to work with, the entire dealership is friendly and a great atmosphere.
Victoria my sales lady, Jeff Sales mgr and everyone else there treated both my wife and me with the upmost respect. We're both very senior citizens ie late 70s and 80s. This is our 3rd purchase here. And we live in Milton. Convenient location for us: not so much. But it's well worth the trip I'll highly recommend Pete Moore to anyone. I want to finish with my utmost thank you all at Pete Moore Imports
Working with Rob and this dealership was a fantastic, smooth experience. From test drive to signing papers, it was a great experience.
Traded my car for 2005 RAV4 which I love. Larry is kind, friendly and knowledgeable. The team at Pete Moore are great. Visit for your next car.
I am over 75 and have been buying cars since I was a teenager. This was not my first purchase. The experience was the best that I have experienced in all those years. Over 90% of this was due to our salesperson Kyle Prell (the other 10% was the no hassle finance department). He was extremely honest and helped us find exactly what we want. The trade value of our old car was fairly priced and above what we expected. If you want a pleasant car or truck buying experience - go see Kyle!
Mark was very helpful to me at this dealership. It's as if he knew what I was looking for in a vehicle before I even did. He was very friendly and patient with me. He made sure everything was transparent. I was informed about every step of the process. He was even able to keep me under my budget without sacrificing what I wanted. 10 out of 10, I would recommend him for auto shopping.
Dealership was extremely helpful and made the entire process easy. Mark Torelli was our story and he was very easy going and relaxed during the entire appointment. Not pushy or hovering which we appreciated while we made our decision and test drive.
Very friendly, honest, spotless, knowledgeable, best staffing in all areas. Love it, first class operation
I just want to say how amazing Mark Torelli is. He Went WAY above and BEYOUND to help my mother in law. He did everything to help her get where she needed to be able to get her vehicle. I am a repeat customer myself and they have always treated me like family. Jeffrey Korel and Patty Hayles worked really really hard also and we appreciate all their help and hard work more they will ever know.
They have great accommodations and I love the extra services and maintenance they proved. I had worked with Mark at Pete Moore imports and he was a very huge help in helping me find a reliable car for my first purchase. If anyone is looking for a car they should definitely go to Pete Moore and look for Mark he has such a big heart for his customers.
Mark has been a great asset for me in finding the best vehicle for me. He goes above and beyond to help his customers. If you're looking for an honest salesperson who will help you find your best deal!
My salesman Mark Torelli showed me many options within my budget. His team was transparent and gave me a fair price on my trade-in. PenAir offered different tiers of financing options for my loan. I felt comfortable and stress-free through the entire process.
Run buyer Run! We have spent months trying to deal with this company. They accessed our PII and falsified paperwork without our knowledge or consent. They also intentionally did so. Yup that’s ID theft and fraud. We were dealing with this all though the holidays in 2024, its now spring of 2025 and we are still dealing with this. We paid insurance on a car we didn’t even keep nor were we driving. We have burned through leave and spent nights and weekends dealing with this. We are now down a car thanks to this dealership. We had to file a BBB complaint, a complaint with the state, and the FTC. Next step is an attorney. The company advised in Jan that VW would remove all the hard hits to our credit so we could go get a car elsewhere. They advised it could take 30-60 days to show. Its well past that and now they won’t even respond when I try to contact them. Save the headache, look at Volvo, Benz, BMW or whatever you like, just run from Audi and VW especially at this dumpster fire of a dealership.